Canadian Business women trade mission in Baltimore

Andrée DesLauriers

Vision Marketing Strategy heading to the Trade Mission for Canadian Businesswomen

Nathalie Gauthier, President of Vision Strategy Marketing, is going to Baltimore to participate in her first Canadian Businesswomen’s Trade Mission. It is thanks to the Trade Commissioner Service (TCS) Business Women in International Trade (BWIT) program, which is organizing a delegation to WBENC in partnership with the Women’s Enterprise Organizations of Canada (WEOC) and the Canadian Embassy in Washington, DC.

The conference is the world’s largest gathering of corporate and government buyers where delegates can connect with women business leaders from over 18 countries. Attendees will enjoy tailored Canadian programming and three days of speakers, executive workshops, matchmaking and networking opportunities, including the WBENC Business Fair– the largest of its kind with more than 300 exhibitors and procurement specialists.

In addition, the Réseau des femmes d’affaires du Québec (RFAQ) is heavily involved in supporting women entrepreneurs by being the Quebec representative for the WEConnect International certification program. BDC is also collaborating in the success of women in business by setting aside $ 1.4 billion in loans to women-owned businesses over the next three years.

“Vision Marketing Strategy is growing and I intend to use the knowledge and networking acquired during this conference to the benefit of the company to improve our offer and services to our customers,” said Nathalie Gauthier, President of Vision Strategy Marketing.

As a corporate delegate, Nathalie’s goal is to deepen her understanding of supplier diversity opportunities open to her with Fortune 500 companies. She will also participate in business networking opportunities and be included in Canadian programming events, including a networking reception and a welcome activity with corporations.

About Women Owned 

Women Owned is an initiative from the Women’s Business Enterprise National Council (WBENC) and WEConnect International to create a movement of support for Women Owned businesses. We support female entrepreneurs and those who do business with them by raising awareness for why, where and how to buy Women Owned.

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